Showing posts with label seo. Show all posts
Showing posts with label seo. Show all posts

12 Advance SEO tips for your site | seo tips 2020 | The 12 most important seo tips for your Website |

12 Advance SEO tips for your site , 12 advance seo tips to rank in google
12 Advance SEO tips for your site | seo tips 2020 | The 12 most important seo tips for your Website |

12 Advance SEO tips for your site | seo tips 2020 | The 12 most important seo tips for your Website |



Today i am writing about advanced seo tips. Best seo tips & tricks to rank your website at any search engines like Google, Bing etc. 
The goal of search engine optimisation is to have the search engine spiders not only find your site and pages but also specifically rank the page relevance so that it appears at the top of the search engine results. The process of optimisation is not a one-time process but requires maintenance, tuning, and continuous testing and monitoring.

                              If you are looking to optimise your website in search engines like Google, Bing etc then you must have to follow these steps actively. Here i have mentioned step by step set guide. Best seo tips 2020. 


1. You should have one fixed topic

Topic selection is one of the important step to optimise your website. You should choose on fixed topic in which you are interested and can explain or could be able to provide your best. Its the most important seo tips. While visitors will enter your site if they found that you are provide good contents with a same topic they will come back while required. 

2. Pick good keywords to focus on.

Keywords is another important factor for seo. So before writing contents please search good keywords which are having high search volume with less competition. You can search keyword from Google Keyword Planner or from some other websites. 
Selecting keywords is powerful seo tips to rank your site in Google or similar search engines. 
The easiest way to do this is use Google Keyword Planner, a free tool that will show you an estimate for any search phrase. (Although Keyword Planner is free, you may need to set up an AdWords account to gain access.)
For example, I noticed that "small dog toys" receives 590 monthly searches -- higher than any other related combination of words. However, I'm still not totally ready to start writing about this topic. First, I need to do some research.



3. Research competitors 

In every field you will get competitors. Now a day's lots of people are thinking similar topic or writing articles or published their site on similar topic. So before starting you should go for research your competitors. What they are writing, In which keywords they are focusing, what is there search volume, how they are writing their title, descriptions etc. and try to be more effective and more informative than them. This will help you to rank in search engines. This is one of the best seo tips. 
Jump over to your "private browsing" mode on your web browser ("Incognito" in Chrome, "Private" in Safari and Firefox, "InPrivate" on Internet Explorer) and head to Google.com. (At my company, we do "private mode" because we don't want Google to use our past search history to influence what we see on the search results page.)Take a look at all the content on page one of Google, ignoring any ad results at the top. The 10 (or so) results are your competition! What are they missing? Can you do better?


4. Write good content

Contents is the most important factor for ranking your site. Follow your competitors and try to write more informative and more words than them. Many peoples are thinking that small content may effect more but this is my personal experience that your should write at least more than 3000 words. More content will help you to rank and also helpful for readers and visitors. If peoples are founding everything in proper manner and properly written then they will start visiting your site continuously and will suggest or refer too.

Now that you know what your competition looks like,
it's time to create the content that is going to blow those folks out of the water. This is perhaps the most difficult part, but it's the most important. It needs to be amazing. 

5. Place keywords at the right place

As i mentioned keywords is the most important factors to rank your site or post. So you should be careful about your keyword placement. You should place your keywords in right position. 

Include your “one thing” in the site title, domain name, description, tagline, keywords, blog categories, page titles, and page content.If you’re on WordPress, you can change a lot of this in the General Settings or through a plugin like All in One SEO Pack (which I use).

6. Put keyword in your Title

This should be a no-brainer, but I'll say it anyway: Your page title should contain your keyword, but that doesn't mean it has to be exact (though it can be).
Additionally, the title must also be interesting enough that people will actually want to click on it! A good example of this would be PT from PTMoney.com, who wrote a great post about "making extra money." However, rather than a boring title, like "Make Extra Money," he titled it "52 Ways to Make Extra Money." Now that is something I would want to read.
Next, if your blog post contains images, you can use those images to cement the idea to Google about your post's topic. There are two ways to do this:
  1. The image name
  2. The image alt tag
To change the image name, simply change the name of the image on your computer before uploading. Instead of a file called "2831274.jpg," you can re-name it something like "small dog toys 1.jpg."
The "alt tag" is something you designate after you upload the photo to your website. Without getting too technical, the alt tag is simply the text that the web browser will show if the photo can't load for some reason. 


7. Link internal pages of your site

A lot of content management systems automatically do this, but if yours doesn’t, you’ll want to be intentional about linking to your most important pages directly from your homepage and cross-linking them with each other.

8. Use a permalink structure that includes keywords


Some sites have “ugly” permalink structures that use numbers to identify pages.Don’t do this. It’s bad for SEO and just doesn’t look good.Use a URL structure that includes text, and make sure you include keywords in your URLs.So instead of having a page’s URL be this:
https://yoursite.com/?p=12
It should look more like this:
https://yoursite.com/coolpage/

9. Remove everything that slowdown your site

Yes, remove everything that will slowdown your site. If your page loading or site loading time is more than your competitors or your site is taking too much time to load then you will lost your visitors. So it's the important factor for your site to rank.
10. Use keywords in image
Include words that reflect your site topic in the image title, description, and alt attributes. Also, re-title the file name if it doesn’t reflect your main keywords (e.g. writing-tips.jpg instead of d1234.jpg).

11. Use Back links

Back links are the back bone of seo.One of the best seo tips 2020. So you should use at least one or two back links. If you can create back links then its really good or you can request some famous similar site owner to provide you back links. Personally i use to request some popular similar site owner to give me at least one back link. 

12. Update your website frequently


Sites with dynamic content often rank higher than those with static content. That’s why blogs and directories (like Wikipedia) do so well on search engines. They are constantly being updated with new content.



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2020 Top 8 SEO Trends To Rank Your Site Higher

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2020 Top 8 SEO Trends To Rank Your Site Higher
SEO is not any stable thing, this is always changeable. So to get the better rank you must adopt the new SEO strategies. You might want to know about the future SEO trend that will work for you to get a higher position at the search engine result page. 
SEO Trends for 2020: How to Get on Top of Google Search? What SEO Trends to Stay Ahead and Rank in 2020? 
In 2020 you need to rework on your SEO strategy. The future of marketing is digital and you need to consider the latest SEO trends to remain at the top of the game. We have brought 8 SEO trends that you may want to implement to stay on top in 2020 


SEO Trends for 2020: How to Get on Top of Google Search


1. Focus On Hyper-targeted Audience 

Businesses need to speak strategically with their target audience. They need to be very specific about targeting to reach the right audience at the right time. Instead of cramming a message in the face of others, business owners need to worry less about the direct sales and focus on how their offerings will help the audience. Your audience has already seen the crammed messages, you now need to embrace helping the customers and grow with them. Use strategies for targeting the audience even if you have to pay for it. 

2. Voice Search SEO 

There is growing prominence of chatbots and artificial intelligence which has given voice search the latest entry in SEO trends. No matter the size of your business, you will have to welcome voice search as a part of your marketing strategy. There are real-life examples of voice searches like Siri, Google Assistant, and Alexa which have changed the user experience. 

3. Rich Quality Content 

A huge amount of content is uploaded on the Internet every single day. Consumers are flooded with information about products and services. If you want to stand out, you need to produce high-quality content and understand the latest content trends. Your content need not be stuffed with keywords or long phrases. Your first 100 words should be the main ingredient of your story. Snippets lead to high clicks. Professional link building services that work in 2020 can help with a wider audience reach and generate high clicks on your content. The attention span of consumers is declining and if they do not find the content interesting in the first few words, they are not going to continue reading. Transform the way you create content and keep the audience in mind at all times. Aim for rich content on the snippet and you will see results. 

4. Optimize Content for Rich and Featured Snippets 

Google search engine is showing search results in different ways. Such as: 
  • Knowledge graphs 
  • Google Image 
  • Google News 
  • Rich Snippets 
  • Featured Snippets 
  • YouTube Video 
  • People Also Ask Boxes 
  • Google Shopping 
  • Google Books 
  • Google Flights 
  • Google Finance 
and more.

Among them, rich and featured snippets are the great ways to stand out in the search engine result page. It will help you to get more clicks on your content. 

  • Rich Snippets — Generally Google shows the result with normal snippets but like content title and description with URL. But under rich snippet, additionally along with the title and description it shows, images, stars ratings and votes from reviewers, product prices, etc. This feature really attracts the readers in the search engine result page. 
  • Featured Snippets — Comparatively rich snippets Featured snippets bring higher CTR (Click through rates). If your content appears on featured snippet then it will be more noticeable. In the Featured snippet, your content will shows on an entire block of information at the top of a Search Engine Result Page, which will increase the CTR. But getting one is quite a bit more tricky. 
Featured snippets of bloggerspice website

5. Optimize Website For Mobile 

This trend cannot be exaggerated enough. Your audience is on mobile, they are spending hours on the phone and if you are not connecting with them on mobile, you are only losing them to your competitors. You can take ideas from this article and grow your audience. It is high time you optimize your business for mobile. If you already have a mobile application, you need to create content that is fit for mobile. Keep the paragraphs short and break up text with headers. Use bullets and numbered lists. Check the statistics, how many people are using the mobile application? How much time do they spend on it? Focus on growing voice search on your mobile application and add convenience for your audience in every possible manner. 

6. Go For Local SEO 

Since Google rolled out its Pigeon update, map-related queries for local businesses have witnessed a grappling rise. In the year 2020, SEO is getting local. And if you wish to encash the opportunity, you need to start focusing some of your efforts on local SEO as well. Targeting a larger audience, but missing out on results is definitely a bummer for your digital marketing strategy. List your business in local directories, target the tags that define your business the best. And most importantly, maintain NAP consistency if you wish to rank top in each and every search that concerns your business. 

7. Do Not Ignore Link Building 

Regardless of what you do, links are still important in the year 2020. Now more than ever, Google considers these links as silent vows to your brand and the content supporting its credibility. Moreover, links also bring in trust for your business, when users are redirected to your website from a reputable blog such as Forbes. Having said that, building just links won’t help unless you optimize your links to be highly relevant for your website. The higher the relevance the better trust flows to your business. And the more your digital marketing strategies would prove to be fruitful. 

8. Improve Site Loading Speed 

This does not affect your site SEO directly but loading speed indirectly affects your website ranking and also in many ways. Most of the visitors including you will not like to visit any slow loading website. The significant points are 
  • Site loading speed improves the user experience. 
  • Website loading times impact crawling time. 
  • Generally, fast loading websites have higher conversion rates and generate more click-through rates. 
  • Faster loading site lower bounce rates, consequently slow loading site increase the bounce rate. 
  • The smart device requires a faster loading website to load smoothly. 

Overall site loading speed help to optimize your site for the search engine result page. 

Conclusion 

Small or large, manufacturer or retailer, these SEO trends are supported and proven to be helpful for every business. All you need to do is keep a track of your strategy and make sure that you stick to it. Keep these trends in mind when you form a marketing strategy for 2020. Focus on creating an optimum user experience through voice search, mobile applications, and rich content.
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Successful Tips To Boost Your Site For Top Search Engine Ranking

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Successful Tips To Boost Your Site For Top Search Engine Ranking
Small, mid and large scale businesses, every one wants to come on the first page of Google. They hire resources, and plan other key factors to increase their business meter. But, most of them largely focus on keywords. Are you one of the business owners, who worked on keyword optimization diligently, but did no attain the expected results. 

Then, you have reached at the right place. We will let you know the best tips to boost your online business visibility by attaining top search engine ranking. 

Keyword relevance on the web pages and meta data is one factor, but we need to analyze other factors, such as broken links, time spent over the site, bounce rate, outbound and inbound links, and more. The first priority should be to make the visitor stay for longer. 

They should feel an urge to interact with the content. So, make the website more and more usable to enhance the user experience. 

Successful Tips To Boost Your Site For Top Search Engine Ranking

Now, you must be wondering, how to make your website usable? Then, the answer is, work on the prime usability factors- 
  • Make your website learnable, so that the users can navigate your website quickly. You should check the things, like call-to-actions should be clickable, and comprehensive, so that the onlookers can take immediate actions. If you will not ease your customers, then they spend more time on understanding your website. This might frustrate them, and they will switch to other website. 
  • The second aspect is memorability. Your website should be memorable, so that the users can keep it in mind and search it easily for the next time they want to approach you. 
  • You should work on the diverse aspects to make your website effective and speedy. Yes, if your website is not effective and does not respond in an average time, then the visitor will go away instantly. 

How much time does it take to earn good ranking on Google? 

To answer this query, we will take Ahrefs study, which reveals some factors related to ranking- 
  • The study showed that around 6% pages, managed to appear in the top 10 within two to six months in a year. 
  • On an average, the web pages that appeared in the top 10 results were around 2 to 3 years old. 
  • Around 25% of the pages that were in top ranking found to be lesser than one year old. 
Thus, you can see that it takes a lot of efforts 1, 2 or even 3 years to enter in the golden chart of top 10. And, this leads us towards our discussion that how to come in this golden chart. If you appear in this chart, then you can consider the below tips- 

1. Commence with a Strong Base 

Run the strongest SEO campaign, but it will be dumped, if your website is poor in structure and information delivery. As we discussed earlier, a difficult to comprehend website neither impresses the user nor the Google. 

2. Audit technical aspects and get over with duplicate content 

In the modern era, the Google has got more signals to determine ranking, such as machine learning, artificial intelligence, etc. So, if you are still on the conventional SEO practices, switch to modern ones to woo more visitors. 

Technical glitches and duplicate content come hand in hand most of the times. And, the most usual out of them is having varied versions of a same page. 

For instance, 
  • http://www.sitename.com 
  • https://www.sitename.com
  • https://sitename.com 
  • http://sitename.com 
Here, the Google will consider each pagr as different, but the content remains the same. For this, you can use redirect rules properly .htaccess file. 

3. Perform Speed Optimization 

It is mandatory to check the speed and improve it time to time. Google Page Speed tool is a wonderful tracker to measure the speed. For speed optimization, you can work on the blow-mentioned factors- 

  • Handle script wisely before you load varied CSS and JavaScript files to improve speed. You should ensure files minification. Second, you can opt to merge diverse scripts within a single file. 
  • Apart from scripts, you should also work on image compression. You should go for the best optimizer and compression tools. Further, you should make sure that image dimension is the same as per the predefined space. This will help retain structured and clean appearance on the live server. 
  • A browser loads many resources while loading a page. And, browser cache keeps storing all the resource file on the computer of user locally. This way, whenever a user want to navigate the new page, then those resources will not have to be loaded again. For browser caching, it is good to add code in the web server/host .htaccess file. If it is a WordPress website, you will be having a number of plugins. 

4. Mobile Optimization is Must 

You are doing a lot of efforts to impress Google, so consider MOBILE-FIRST approach. No website succeeds until is passes test of mobile friendliness. In order to avoid any halt in your performance and ranking, you should optimize your website for mobile. How to achieve this? Here is your answer- 

  • It is a fact that there are more mobile users than the desktop ones. And, they want to use a website, which allows them to perform their actions smoothly and without any hitch. Therefore, you should keep it on your top list to optimize your website for mobile. 
  • Second, your website should appear on mobile in a way that the users want to keep scrolling it. 

5. Links also Influence Ranking 

You require working on both external and internal links to enhance your website ranking. Tips to do it have been mentioned below- 

  • Matching anchor text with the external linking is not recommend. But, it becomes crucial when you opt for internal anchor text. So, you can consider it when it is highly relevant, and keep this in mind that it is not spammy. 
  • If you are one of those business owners, who ignore broken links, then you need to change it. Fix the broken links and offer an ideal UX. For this, you can use tools, such as W3C Link Checker, which not only tracks 404 error, but also fixes it. 

6. Conduct On-page Optimization 

Here, Google will help you. Yes, you can get guidance of SEO starter guide that directs the businesses, who want to promote the content online through Google search. Believe it buddy, if you do it right, then you can stand ahead of the competitors. 

7. Avoid Over Optimizing 

We will spot the light on the factors that will take you towards over optimization of your web page. Check those factors and avoid them- 
  • Gaining external links is a good practice, but check their relevancy. For instance, there is no use of earning linking to a flower selling website, using best teaching institute as the anchor text. This is not add into Google ranking rather bring you penalty from the Google. 
  • If one wishes to link the internal web pages with a topic, such as “SEO strategies”, so avoid using the similar keyword in the anchor text. Instead it is better to use learn the best SEO practices or combine some generic keywords based on that particular topic. Keep this in mind that variety brings results in the search engine optimization field. 

8. Focus on Lower Ranking Keywords 

There are chances that you find your web page on 3rd or 4th page of Google. We can understand your restlessness at this time. No problem, have patience and work more to boost its ranking and drag it to the first page. Here are same tips at your glance- 

  • Have you heard of skyscraper method? You must have heard of it thousand times. This is a popular method by Brian Dean from Backlinko. It is a successful trick to optimize your page in a way to secure its place on the first page. 
  • You can search for a topic, which is already ranking. If you have, then it is your key. Improve it and start promoting it wherever you can. 
  • It is not a single day effort, you need to create a solid plan to identify the potential keywords that can be used in the posts. Keep this in mind that the keywords you choose are actionable, accurate and catchy. Approach the authority blogs that are performing well. 

Conclusion 

Hence, we shared the most crucial tips to polish your website to appear in the top search engine results. Search engine optimization is not a vogue, which will go out of form within years. It is going to stay longer with better and the latest techniques. 

Being an online business owner, it is your responsibility to keep an eye on the recent changes in the industry, and implement in your website before you start losing name in the top list. 

You do not need to panic to work on all the modern tactics in a single day. But, you need to understand that it is a rolling wheel, which will demand progress at regular interval. So, take care of it at those regular intervals. 
Tom Hardy
He is a digital marketing expert at Sparx IT Solutions, a well-known online marketing agency. He keeps sharing his innovative ideas in search engine optimization field through his informative blog posts.
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What are LSI Keywords? And Why They Matter For SEO?

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What are LSI Keywords? And Why They Matter For SEO?
In order for your site to drive more organic traffic, optimizing your content for search engines and humans at the same time is necessary. Search engine optimization standards have faced multiple shifts along the years, and gone are the times when keyword filled content and staffed meta tags actually worked for boosted SEO. 

Google has implemented new algorithms, now processing keyword topics vs. relevant content, the progress resulting in a content quality upgrade. For successful SEO results, your content needs to be topic-based, informative and created for humans, not just overstuffed with keywords. 

Keywords use alone can be quite limiting today, new and improved SEO trends emerging over these last few years. Google’s search engine spiders recognize the importance of LSI Keywords, these becoming more relevant for SEO optimized content since 2015.

What Are LSI Keywords (and Do They Matter)?


But what exactly are LSI keywords? How can they actually help your search engine optimization practices? How can you effectively implement LSI? You might have a lot of questions on the matter, and the following details will clarify the subject for you: 

What Does LSI Stand For? 

First things first - what does the term LSI actually stand for? LSI means Latent Semantic Indexing. The term initially appeared when Google released and implemented a new algorithm in 2004, with the main purpose of providing users with results that resembled their search inquiry. 

The algorithm was based on a program designed to learn what synonyms were, analyzing the context of a word. By implementing this algorithm, Google meant to change its organic search results - an improvement was targeted here. 

Instead of looking at just one keyword on a site page, the search engine analyzed the entire content. 

What Exactly Are LSI Keywords Today? 

As suggested above, Latent Semantic Indexing is considered a mathematical method of identifying patterns in the relationship between the words of an unstructured collection of text. Therefore, the keywords that are found using this particular technique are referred to as Latent Semantic Indexing Keywords or LSI Keywords. 

A simplified explanation here would be word phrases related to your initial keyword. These can be substitutions, synonyms or related phrases, any word that is semantically correlated to your primary term. LSI keywords can also often be words that are frequently found in the same context. 

Example: When writing a blog post about “Windows”, LSI keywords, such as “Windows 10”, “Microsoft”, “Bill Gates” and other similar mentions can be necessary. Google will thus be able to differentiate your content from posts searches correlated to “home windows”, “window locks”, “window treatments” and so on.

LSI keywords, such as “Windows 10”

The same goes for any other major keyword. If you want to write a post about the company “Apple”, your page should include terms such as “apple news', ‘iPhone X’, 'apple stores' etc. This way search engines will know your content is referring to ‘Apple’ the company and not the fruit. 

LSI Keywords versus Long-tail Keywords 

Considering their similarities, without much expertise on the subject, you could easily mistake LSI keywords with long-tail ones. They aren’t, however, the same thing. 

The main difference between a long-tail keyword and LSI keyword is that the first one is meant to narrow down the scope of a Google search, while the latter actually broadens the scope with related phrases. 

Long-tails usually are lengthening versions of a frequently used keyword combination, whereas LSIs can be semantically related, without actually incorporated the main term into the search phrase. You want to use long-tails to meet a searcher’s intention, and an LSI to help search engines know what your content is actually about. 

Why Do LSI Keywords Matter for SEO? 

With Google’s algorithm updates, user searches can benefit from more accurate results. You will no longer be able to obtain the Google rankings you desire by relying on a few main keywords or on keyword density alone. Strategically incorporating LSI keywords in your written content has become critical nowadays, as far as SEO is concerned. 

Let’s revise the main advantages of LSI keyword use for SEO purpose: 

1. Allows Google’s Algorithm to Determine Content Quality and Relevance to Search Term 

The main objective of using LSI keywords is to actually supplement a more powerful contextual meaning and information to a specific topic. By inserting search phrases semantically related to your main keyword in your page’s block of text, you are helping search engines obtain a better understanding of the said site section, of your services, products, or company in general. 

Google aims to improve the match between what a user is searching and the results they obtain, and with the algorithm targeting these types of keywords, it’s easier to ensure that optimal match. LSI was created to help people find what they are looking for on Google, without being limited to the choice of phrasing used in their search. 

Nowadays, topics are what build a search engine result, in comparison with the keyword stuffing method used back in the day. Because Google values LSI keywords use, site owners and SEO specialists are encouraged to maintain top-standard content quality. 

If your site’s content is qualitative, and relevant to specific phrases, you will thus rank better, boosting site traffic. 

2. LSI Keyword Implementation outweighs Keyword Density 

Keyword density refers to the number of times a keyword pops up in your written content being measured as a percentage. As mentioned above, there were times when Google analyzed a page’s keyword density and ranked it accordingly. The more keywords you added in a block of text, the higher your rankings would automatically have been. 

Well, since marketers started to misuse keyword “stuffing”, and a lot of spamming occurred, Google pursued some necessary changes. Today, relying on repetitive keywords can actually put your site at risk, being exposed to potential penalties. With LSI keywords, on the other hand, you are able to add closely related phrases and words, without fearing a penalty from Google. 

Use terms that make sense to site visitors, sound natural and are correlated to the main topic of your written content. 

Google has started to remove keyword density from its ranking factors, so that means LSI keyword implementation outweighs keyword density, remaining an effective SEO practice in 2019 and likely in the upcoming years. 

3. Increases Content Credibility 

One of your goals, when using keywords in your content, is to avoid being marked as spam. Terms semantically related to your primary keywords will increase your content’s credibility “in the eyes” of search engines. 

You will be getting more rankings, resulting in higher click-through rates, leading to better site credibility and authority. 

4. Decreases Bounce Rates 

LSI keywords use goes beyond the average SEO purposes. Preventing a site page from ranking for the wrong phrases and terms will also decrease bounce rates. 

When site visitors enter your platform searching for a specific topic, and come across irrelevant content, they will automatically close your website. 

Let’s say you want to write an article for your blog section about the Disney movie “Cars”. Without contextual keywords, a Google user searching for cars (vehicles), might stumble upon your page. The same term can easily refer to two entirely different topics.

LSI keywords use goes beyond the average SEO purposes.

Here Google will take LSI keywords, such as ‘3D computer-animated comedy film’, ‘Walt Disney Pictures’, ‘talking cars’ or ‘voice cast’, to differentiate your type of content from posts referring to autos. It removes potential ambiguity concerns.

Here Google will take LSI keywords, such as ‘3D computer-animated comedy film’

5. Increase On-page Retention 

LSI keywords stand at the base of meaningful, high-quality content – content quality is directly linked to user engagement. 

With these keywords, you can make the flow of your written content valuable and natural, and determine visitors to spend more time on your pages. User retention comes as a natural outcome. 

How Do I Use LSI Keywords for Website? 

So now you have some basic knowledge of what LSI stands for, why you need them for content quality and how they can help you meet your SEO objectives. But how can you actually use LSI keywords for your website? There are basically two important steps you need to take here: 

A# Finding the Right LSI Keywords 


1. Industry Knowledge

If you have been in the industry for a long time, you probably know the most common terms to describe a task, a service or a product. Industry knowledge is usually a good starting point in LSI keyword research. 

Using your expertise, think about all the different terms your audience might be using to find the topic you’re targeting. 

2. Google Autocomplete 

Possibly the fastest and easiest way to find LSI keywords is going to Google’s search page, typing your primary term, and checking out the options that appear on the drop-down menu. Google provides you with some of the best matches to your initial phrase. You can use these suggestions for starters. 
fastest and easiest way to find LSI keywords is going to Google’s search page

3. Google Related Searches 

Coming as an addition to Google autocomplete, related search will also provide you with some great pointers on LSI keywords. Just search for your primary term, scroll down to the end of the first page of search results, and you will come across related searches, as you can see in this screenshot: 

Google related searches

4. LSI Graph 

For more extensive keyword research demands, you have a wide variety of useful tools available, designed to make SEO easy for everyone. One of the most popular options here is LSI Graph. This tool helps you find alternatives to your primary phrase or term, returning multiple results. Using this resource, you can access a broader range of search terms. It’s easy to use and comes free of charge. 

5. Niche Laboratory 

Running a keyword through Niche Laboratory will provide you with a lot of useful information. The tool gives you an overview of your searched term, helping you find new ideas and topics based on your primary keyword. You can also access results on the most popular websites from your specific niche, and their keyword tags, meta description and so on. 

6. SEOPressor WordPress Plugin 

This is an On Page SEO Analysis plugin that will check your site for various optimization factors. Among the many features it has available, you also have an LSI keyword search option. You can type up to 3 main keywords, and provides you with a list of LSI suggestions based on your initial 3 terms. 

B# Implementation of LSI Keywords 

When it comes to searching, finding and selecting the best LSI keywords, tools are plenty. However, regardless of what method you’ve used to find the perfect matches for your topic, there’s still an important step you need to take here – implementation. 

Keyword placement is highly relevant for the quality of your content. Include the LSIs in the following: 


  • Page title – while your main keyword will, of course, take priority in your title tag, if it’s possible, use some highly relevant LSI keywords as well. 
  • Article headings – the header tags should contain LSI keywords that allow you to describe what each paragraph is about. Google pays attention to the content’s headings (H1, H2, H3), and LSI keyword will help you break down your written content into sections. 
  • Anchor texts – the text that links to another web page is called anchor text. If you want to make your anchors more reliable, switch from your primary keyword to an LSI alternative. Diverse anchor texts will prevent search engine algorithms from telling Google you are forcing certain keywords. 
  • First and last paragraphs – highly related LSI keywords should also be found in the beginning and end of an article. This will allow you to strengthen the message you are trying to convey through your content, and will also help you maintain the natural flow of the post. 
  • Titles or alt texts of images – when you’re uploading an image on one of your pages, renaming it is necessary for boosted SEO. Making the Alt Text descriptive with the help of LSI keywords will ensure natural optimization. 

Conclusion 

These are the main factors you should be aware of when it comes to LSI factors and their importance. Using these types of keywords in your content will help search engine obtain a better understanding of your context, resulting in higher rankings for your website. Focus on improving the quality of your on-site content and make the most of LSI keywords.


Melanie Sovann
She born in 1990 in the greater LA area, is a seasoned writer and blogger, passionate about a broad spectrum of topics, ranging from technology to sociology. She is currently a writer and editor at Grab My Essay and loves every second of it.
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New Google Search Console: The Definitive Guide

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New Google Search Console: The Definitive Guide
Google Search Console is a hub of overwhelming data about your site that is divided into various reports related to: 
  • Keywords that drive traffic to your site 
  • Clicks, impressions, and position in the SERPs 
  • Crawling and indexing status of your website 
  • Issues on your website 
  • Mobile usability 
Websites use GSC to access these data-driven reports and analyze them to improve their performance on Google search. Another reason why websites use GSC is because its reports can be accessed for free. Imagine how much you can achieve with such a massive amount of free data when you know how to utilize it. 

Google Search Console

So, in this detailed guide, I’ll give you a rundown of all the important features. 

Let’s start. 

Chapter I: How to set up your Google Search Console account? 

Step 1: Add your website to Google Search Console 

Visit Google Search Console and click on ‘Start Now’. 

Google Webmasters - Resources to Track Website & Search

Now, log in with your Google account. This will lead you to a page where you need to enter your domain.

Google Search Console

Here, you’ll be faced with two options: Domain and URL Prefix. 


You should submit your property in ‘Domain’ because that instructs GSC to gather data across all URLs and sub-domains. Moreover, ‘Domain’ requires only a one-step verification process. There is no need for you to do multiple verification; those are necessary only for ‘URL prefix’.

Step 2: Verify domain ownership via DNS record 

GSC will not start gathering data until you verify the domain’s ownership. Also, without verification, you’ll be unable to access any of the features. So, you should do away with it on priority. 

How?

As soon as you hit ‘continue’ after entering the domain, a window pops ups with a TXT code and specific instructions to verify ownership. 

Verify domain ownership via DNS record

You need to copy the code and paste it in your domain’s DNS. After placing the TXT record, come back to this page and click on ‘Verify’. 

If this window appears… 

ownership verification failed

…then you need to recheck the placement of the code. If you find that the code is placed right, then you should wait for a day or two before verifying again. 

Step 3: Integrate Google Analytics with Google Search Console 

GSC provides information about your site’s performance in Google Search, whereas GA has a vast database of your site’s visitors. When you integrate them, you'll get information about what keywords lead to what kind of user behaviour on your website. 

In this way, you gain access to a lot more data and prepare better strategies to improve your site’s search performance. 


So, here’s how you can integrate Google Analytics with Google Search Console. 

 #1: Open Google Analytics, access the left-side menu, and click on ‘Admin’.

admin


#2: Select ‘Property Settings’.

Property Settings

#3: Scroll down and click on ‘Adjust Search Console’.

Adjust Search Console

#4: Finally, select ‘Add’ and choose the property (domain) you want to add to the search console and GA will integrate with GSC.

search console and GA will integrate with GSC.


Step 4: Uploading sitemaps 
It is necessary for sites which have numerous sub-domains and pages to create sitemaps and upload it to the GSC database. 

Although, before uploading a sitemap, you need to create one, and for that, you can refer to the all about sitemaps guide. 

Now, after you’ve created a sitemap, you should head over to Google Search Console. Once there, open the ‘Index’ dropdown in the sidebar and select ‘Sitemaps’.

sitemap

A new window will appear and there you need to enter the Sitemap URL and press ‘Submit’.

Sitemap URL

That’s it. 

Every sitemap you’ve submitted will appear in the ‘Submitted sitemaps’ section so that you can monitor them constantly.

Submitted sitemaps

Step 5: Examine Security Issues 

Finally, you need to check if there are any security issues related to your website that are affecting its SERP rankings. 


To do that, go to the sidebar in GSC and select ‘Security Issues’ under ‘Security & Manual Actions’. 
Security Issues

In most cases, no issues will be detected.

no issues will be detected


However, if there are some, Google Search Console will list them out for you to work on them accordingly. 

Chapter II: Fixing the issues by conducting a detailed report analysis 

Identifying errors on your site that affect its SERP performance is a cakewalk in the new search console. You can access each report and analyse them comprehensively to find the errors on your site.

1. Index Coverage Report - Find issues related to indexing 

Access ‘Coverage’ under ‘Index’ on the side menu to open the Index Coverage Report. This report contains information about the indexing status of your web pages.

Find issues related to indexing

There are four separate tabs: 
  • Error - These pages were not indexed due to certain issues. 
  • Valid with warnings - These pages are indexed but they have some issues that you need to address. 
  • Valid - These pages were successfully indexed. 
  • Excluded - These are the pages that were not indexed as per your instructions (with active Robots.txt file). 
But your main focus should be on ‘error’ and ‘valid with warnings’. 

If you click on them, you will find the issues that prevented the pages from being indexed. 

This site has no errors.

Index Coverage Report - Find issues related to indexing

Therefore, you are unable to find any details. If there were errors, GSC would’ve listed them in the ‘Details’ section just like it did for the issue in ‘Valid with warnings’.

Valid with warnings

You can see that there is only one issue but that issue affects three separate pages. By clicking on the issue, you will get information about those pages.

Test Robots.txt blocking

You can fix these issues by clicking on each individual link and ‘Test Robots.txt blocking’ on those pages.

Test Robots.txt blocking

If you find that Robot’s.txt was activated on that page unintentionally, you can remove them and click on ‘validate fix’ and inform GSC that the changes have been made.


When you encounter server errors, redirect and crawl errors, you can resolve them through a single process. 

Just visit the URL affected by one of these errors and run any of the four tests which are a potential source of the problem.

potential source of the problem

For instance, if there is a page returning Error 404, then you need to select ‘Fetch as Google’ and replace the 404 pages with working pages. In the end, click on ‘Validate fix’. 

You can also go through the other two tabs -Valid and Excluded- to check if URLs that are supposed to be indexed are indexed and the ones that are supposed to be excluded are excluded. 

2. Mobile Usability - Finding issues on Mobile 

More than 60% of Google searches are dominated by mobile users, which means that people are more actively using mobile devices to resolve their queries. 

Therefore, your website needs to improve its search performance for mobile devices as well. Fortunately, Google Search Console has a separate section that deals with the issues concerning Mobile Usability.

Mobile Usability - Finding issues on Mobile

GSC produces a list of errors along with the number of pages on which each problem persists. You can also access the URLs of those pages by accessing the errors. 

For instance, this site has ‘small text’ for mobile users to read, plus the clickable elements are placed too close to each other. 

You can address to any issue…

You can address to any issue
...and find the URLs on which that issue exists and resolve it. 

You can also run a Mobile Friendly Test on your website and identify more errors that you can fix and improve your site’s mobile usability. 

3. URL Inspection Tool - Finding issues on individual URLs 

Through the URL inspection tool, you can find issues in the live version of each URL. 

This tool is used primarily to check if the issues on a particular URL were resolved successfully or not. 

As in this case, there aren’t any issues detected which means that they were all resolved.

URL Inspection Tool - Finding issues on individual URLs

However, if some issues still existed on this page, then the tool would’ve listed them for you.

issues still existed on this page

Chapter III: Tips for using GSC in 2019 

1. Check the Manual Action Report regularly 

When you perform any manual actions on your site that are supposed to improve its search performance, there are chances of making manual errors.

Tips for using GSC in 2019

Therefore, you need to keep a regular check on the manual action report and security issues, so that you do not miss any critical alerts. Through this report, you can prevent a minor issue from becoming a major one. 

2. Analyzing Performance Report 

Whenever you open GSC (which is going to be most of the time), you need to check the performance report. This report gathers and records precisely how your website performs in Google SERPs. It also highlights information about the CTR, average position in the SERPs, and how often it ranks, etc. 

However, now you can compare the performance of your site on desktop and mobile based on separate queries.

Analyzing Performance Report

By analyzing that comparison, you can formulate an actionable marketing strategy to target every user efficiently. 

3. Fixing AMP issues 

If there are specific Accelerated Mobile Pages (AMP) of your website that are not performing well in the SERPs, then you can address the related issues individually. 

You will be informed about how to fix them and how to notify Google that the issues were fixed. 

You can access AMP under the ‘Enhancement’ section below ‘Mobile Usability’. 

4. Remove toxic links through the Disavow Tool 

Toxic links can affect your search performance. They can push you down in the SERPs, and even force Google to penalise your domain. Removal of those links has to be a priority and Disavow tool helps you in doing that. 

The Disavow tool is used when toxic websites are not removing links to your site even after consistent approach, which makes using this tool your last resort. 

Now, how do you flag Google about the toxic website and its links?

Step 1: Create a .txt file 
In the .txt file, you need to add information like how many times you requested the toxic website to remove the link. Along with the name of the domain you do not want Google to track or consider while crawling and indexing. 

Here’s a .txt file will look like:

Create a .txt file

Step 2: Open the Disavow tool & Upload the .txt file 

Open the Disavow links tool and log in with your GSC account. 

When the tool opens, you need to select your domain that is being harmed by the toxic link and click on ‘Disavow Links’.

Disavow links tool

This will lead you to this page.

Disavow Links

Again, you need to click on ‘Disavow Links’ which will open a window where you can upload your .txt file... 

upload your .txt file
...and submit.

Disavow Links


Simple and effective. 

Final Thoughts 

The new search console has a lot of advanced features. But since we are more familiar with the old GSC, it becomes a bit hard to operate and read reports on this one. 

However, no matter how many features were dissolved or added, it is still one of the most powerful tools for every webmaster. Everything on GSC is data-driven; it offers enough to help you prepare strategies to enhance your SERP performance. 

You can refer to this guide and understand the working of the new Google Search Console. And if you still have any doubts, feel free to share them in the comment section below.

Sahil Kakkar
He is the CEO and Founder of Rankwatch - a platform, which helps companies and brands stay ahead with their SEO efforts in the ever growing internet landscape. Sahil likes making creative products that can help in automation of mundane tasks and he can spend endless nights implementing new technologies and ideas. You can connect with him and the Rankwatch team on Facebook or Twitter.
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32 Best Free Ping Website List For Indexing Your Blog Fast

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32 Best Free Ping Website List For Indexing Your Blog Fast
Is your brand new blog or newly published content receiving low Page views? 

Are you facing crawling and indexing problems? 

Don’t worry! Pinging Service will help to solve your problem. 

Pinging Services help your content to crawl in search engine and index your blog posts in different directories instantly. 

Your blog will also get the position at the top of SERPs (Search Engine Result Pages), as well as it will create backlinks for your website or blog. 

Frequently a question may pop up in your mind that after publishing new content or updating your blog how to tell the search engine about this? 

When a blogger publishes new posts then they have to wait for a certain period to get index and crawl in search engine naturally. But if you Ping your site then search engine easily noticed about the updates you made in your blog. 

32 Ping Sites to Rocket Up Your Indexing in no Time! - 2019

So site pinging is very useful to get your content index in the various directories and drive traffic. You can Ping to index any blog with any niche no one will resist on it. 


Pinging services are necessary for the webmaster to generate more leads but all blogging platform doesn’t have auto pinging feature except self–hosted WordPress. Only WordPress CMS has an integrated pinging tool that will automatically ping the updates. 

Other blogging platform users have to use the ping service website and submit their blog URL manually. 

What is Ping? 

Ping is an XML-RPC-based push mechanism by which a weblog notifies a server that its content has been updated. 

When you publish an article or update your blog then only you know that you have updated but how to send a notification to the webserver? Ping helps to send the notification that your site has been updated. 

As a result, the search engine index your newly published blog content promptly and it makes a small effect on your blog rank. 

What is a Ping Tool website? 

Ping Tools are an online-based tool that rapidly indexes your blog/website URLs to various 
  • Search engines 
  • Directories 
  • Communities 
  • Content aggregators 
and some other places. And this will help to build inbound links. 

A Ping tool allows users to submit website or posts in various directories and crawl those content’s URLs in search engine. 

Most of the pinging service providers offer this feature free of cost but there are many paid ping services available and some ping service websites are required to add reciprocal URL for functioning properly. 

Why You Should Use Ping Services? 

For indexing and crawling your blog and contents, Google Search Console is enough, but it will not submit your content to user directories. 

So here ping tool plays a vital role to get index your content in different blog directories. This means, by using ping services you will able to go one step ahead than usual Google Search Console users. 

You should Use Ping Services for the following reasons: 
  • It can index your site’s URL easily to the major search engines. 
  • It can create high-quality backlink very fast. 
  • It can generate more traffic on your blog. 
  • It can help to reach a new audience. 
And you don’t have to give any extra effort to rank your blog higher. 

Over Use of Ping Tool? 

We know excess is always bad. You have to avoid over pinging because due to over pinging activity your blog may block by major search engines. 

You should select an appropriate pinging service that includes most ping servers. Many ping service website ping your site free of cost, but they are actually 'overlap'. As a result, may get a negative result. 

For example: 

You have a health website and you are using 2 ping services to ping your site that has included the same server for pinging. So if you choose multiple services to ping at the same time without any new content that will create multiple backlinks in the search engine or directories but they will treat it as spam. 

When you ping your blog site to Google then Google bot crawl your submitted URL but turned out there if it finds that there is nothing any new then the output may revert. That could make trouble for you by Google. Mr. Google already set the schedule when to send a crawler to visit you identify this by signing up with Google Webmaster Tool. 

Though ping service has a very positive effect on your site growth it has also some negative impact. But if you follow a few simple guidelines and use pinging service properly then you can make most out of it. 
  • You should avoid pinging the same URL over and over within the shortest period of time. 
  • You should not use over 2 ping tools to ping the same URL of your blog or website. 
  • Ping your blog URL after publishing new content only. 
  • The best use of the ping tool is twice a week. 
So by following the above guideline, you can get relief ride off from the negative impact of the Ping tool. 

Top 32 high authority Ping Websites to Ping Your Site For Faster Indexing 

I hope you are pretty interested to use ping tool to boost your Blog growth. 

There are many pinging sites available throughout the web. Among them, you should choose the most trusted pinging service provider. 

Here I have come up with top 32 best high authority ping submission sites to ping your blog effortlessly.



The above ping services are absolutely free. Besides this, you will find many paid ping services. 

But from my point of view, you should use free services because you won’t find any significant difference between Paid and free service. So using free services will be a wise decision. 

Wrap It Up 

I have shared with you a list of high authority ping service provider site which can provide benefit for your site SEO. 

Again, you should take some precautions during the use of those ping services. Constant pinging without any updates of blog content, your website may be treated as a spam site and ultimately your site can get ban from search engine. 

So you should use a ping service maximum two times a week and after posting a new article, it is a precise time to ping your site. 

Let me know which ping service do you use? And Why? 

Happy Blogging!!!
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